A. P. J. Abdul Kalam, Former President of India
Columnist Shobhaa De feels that Brand Abdul Kalam represents simplicity, humility and wisdom. “As President, he brought a great deal of down-to-earthness at the imposing Rashtrapati Bhavan,” she says, adding that Kalam’s compassion towards the underprivileged sections of society, and for children in particular, touched a billion hearts. The son of a boatman (he sold newspapers to fund his school tuition fees), who finally occupied place of pride as the Indian President (2002 and 2007) – A. P. J. Abdul Kalam continues to command immense brand value in India’s political and social sweepstakes. Hailed by many as India’s Missile Man for his work on the development of ballistic missile and space rocket technology, Kalam also played a major role in the famous Pokhran-II nuclear test of 1998. Whether you bow to his intellectual will that helped India touch the highest frontiers in science and technology or his unambiguous love for children, this brand commands a huge premium...
For more articles, Click on IIPM Article.
Source : IIPM Editorial, 2010.
An Initiative of IIPM, Malay Chaudhuri and Arindam chaudhuri (Renowned Management Guru and Economist).
For More IIPM Info, Visit below mentioned IIPM articles.
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Columnist Shobhaa De feels that Brand Abdul Kalam represents simplicity, humility and wisdom. “As President, he brought a great deal of down-to-earthness at the imposing Rashtrapati Bhavan,” she says, adding that Kalam’s compassion towards the underprivileged sections of society, and for children in particular, touched a billion hearts. The son of a boatman (he sold newspapers to fund his school tuition fees), who finally occupied place of pride as the Indian President (2002 and 2007) – A. P. J. Abdul Kalam continues to command immense brand value in India’s political and social sweepstakes. Hailed by many as India’s Missile Man for his work on the development of ballistic missile and space rocket technology, Kalam also played a major role in the famous Pokhran-II nuclear test of 1998. Whether you bow to his intellectual will that helped India touch the highest frontiers in science and technology or his unambiguous love for children, this brand commands a huge premium...
For more articles, Click on IIPM Article.
Source : IIPM Editorial, 2010.
An Initiative of IIPM, Malay Chaudhuri and Arindam chaudhuri (Renowned Management Guru and Economist).
For More IIPM Info, Visit below mentioned IIPM articles.
The Sunday Indian:- B-SCHOOL RANKING SCAMSTERS EXPOSED!For Exclusive Footage by Sunday Indian Click Here
Outlook Magazine's B School Ranking Scam Exposed
Don't trust the Indian Media!
IIPM exposes Career 360 and Mahesh Peri scam
IIPM - We will change your outlook : Career 360 and Mahesh Peri scam is exposed
IIPM: An intriguing story of growth and envy
Prof Arindam Chaudhuri of IIPM on MF HUSAIN
IIPM Related Links
Management guru Arindam Chaudhuri’s latest blockbuster book, Discover The Diamond In You
IIPM - Admission Procedure
IIPM, GURGAON
IIPM 3-year full-time Integrated (MBA BBA) Programme
IIPM 2-year full time Programme (leading to the award of the MBA degree from IMI)
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