Wherever you go, take Dave along!

Management Guru 's Speak on IIPM

Seagate’s DAVE already has a companion in the market. Agere Systems has come out with a similar device, christened BlueOnyx, which can deliver content to handsets via Bluetooth or Wi-Fi and can store up to 40 GB data. But the question is will Seagate dent the high-end market of mobile phones? Consumers opting for high-range models just for storage will now have the option of DAVE instead of a lower price band mobile phone. This might affect the high-end mobile phone market, as this happens to be more value for money.

Expected to hit the markets this summer, DAVE is expected to list for approximately $150 to $170. With DAVE, the consumer’s mobile multimedia experience is bound to reach new heights. And it would be interesting to see how Nokia, Samsung, LG, Sony, et al plan their next move...

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Source : IIPM Editorial, 2007

An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative

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